Inclusiwealth

where equitable finance empowers communities

Inclusiwealth is an educational web and mobile platform designed to empower users with a suite of interactive tools and resources aimed at fostering financial literacy and inclusivity.

Role
Time
team
tools
Lead UX/UI Designer
24 Hours
Layke Jones, Lia Biscos, Samiya Rowe, Jada Sheppard
Figma

An Overview

Inclusiwealth is a play on words (inclusion + wealth) and a transformative financial literacy platform designed by a team of women from diverse backgrounds, dedicated to confronting the financial biases rooted in discrimination.

By offering tailored resources for marginalized communities overlooked by traditional financial systems, Inclusiwealth challenges these biases. The platform promotes inclusivity and empowerment, bridging the gap between underserved populations and mainstream finance.

As lead UX designer, my vision was to create a digital space where individuals from all walks of life—regardless of background or socioeconomic status—can confidently navigate and shape their financial futures.


The Challenge

  • Time Constraints: I found it difficult to balance my initial design vision with the time constraints and limitation. Furthermore, with the time constraint it was easy to run into frames where we had to rush the development.
  • Maintaining User Interest: Financial literacy can often be perceived as boring therefore, it can be very dificult to maintain someone's interest.

The Solution

  • Prioritization of Features: Ensuring that the functionality of key design features were prioritized. For example, the budget calculator and income vs. savings chart.
  • Colors & Branding: To keep users engaged, we focused on a clean, minimalistic design that incorporated bold colors, ensuring the content remained visually appealing while staying clear and to the point.

Branding & Colors

Reflection

Considering this was one of my very first design projects outside of school, I’d say I was overall proud of the design. While there are plenty of areas I could have improved upon, inclusiwealth pushed my limits and gave me an opportunity to reflect on my skills at the time and bring them together in a single design.


One key lesson I learned is the importance of having a thorough design thought process to guide my work. I also realized it’s often better to complete one design phase before moving on to the next. This encourages one's ability to balance progress while continuing to maintain a clear creative vision.

Knowing what I know now, there are a few things I would do differently:

  • Research pre-existing financial literacy software.
  • Develop user personas, focusing on BIPOC communities.
  • Fill blank space with either more or larger content, ensuring the page doesn't feel overfilled.
  • Create a more in-depth design system, including all components.
  • Design the dropdown menu with true functionality, rather than creating a completely separate bar.

Live Website & Prototypes


View the live website here or explore the designs below.

mobile design



desktop design